The reasons to remove toxic chemicals from our landscapes are many and many homeowners are seeking landscape professionals who can deliver healthier landscape options. However, too often clients give up on pesticide- and fertilizer-free landscapes because their expectations are not met, the results are not what they had in mind, or the process is confusing to them. How do landscape professionals educate, manage expectations, and keep a client’s trust during the transition?
Edwina von Gal from Perfect Earth Project will discuss solutions that are minimal in cost and aesthetically pleasing. She will share her ideas on how to convince clients that a toxin-free landscape is worth pursuing, how to anticipate common problems, and how to communicate effectively.
Edwina von Gal, Principal of her landscape design firm on Long Island since 1984, Ms. von Gal has striven to integrate simplicity and sustainability into her design of landscapes for private and public clients around the world. Her work has been published in major publications and her book Fresh Cuts won the Quill and Trowel award for garden writing in 1998. She has served on boards and committees for a number of horticultural organizations, and is currently on the board of What Is Missing, Maya Lin’s multifaceted media artwork about the loss of biodiversity. Ms. von Gal designed the park for the Biomuseo, a museum of biodiversity in Panama City and stayed on to found the Azuero Earth Project with like-minded friends and scientists. The process convinced her to extend the toxin-free message to the US and consequently, she launched Perfect Earth Project in 2013. Most recently, she was appointed as a Master Teacher at the Conway School for the 2015-2016 academic year. She is the Green Schools Alliance Site and Landscaping Expert.